Wilson Vale expands conference portfolio

Wilson Vale has gained a catering contract with Lane End Conference Centre in High Wycombe, Buckinghamshire.

Under a one-year contract valued at £750K in annual turnover, the independent caterers started the new service on 15th September. A team of 12 now provides breakfast, lunch, dinner and an extensive hospitality service for up to 150 daily delegates and the venue’s staff.

A member of the Venues of Excellence sales and marketing consortium, Lane End is a residential training and conference centre, set within 26 acres of the Chilterns countryside. It has five self-contained buildings with a total of eight conference rooms and 24 syndicate rooms, as well as 111 en-suite bedrooms.

Alan Beddie, managing director of Wilson Vale, said: “Our portfolio of quality venues continues to grow, now representing approximately 20% of our business, with the remainder in the B&I and independent education sectors.

“Our focus, as always, is on providing high levels of support and commitment to our clients. We are working collaboratively with our new client at Lane End Conference Centre to enhance the food and service experience for all at this impressive venue that has a long and well-established history and reputation.

“Our team is committed to delivering a market leading product that is consistent throughout our business but locally adapted to fit the individual needs of Lane End Conference Centre and its clients.”

Mike Gough, operations director at Lane End Conference, said: “The quality of food at a venue has to be on par with all of the other elements as the impact great food has on reputation, client loyalty and retention cannot be underestimated. This latest investment in our catering operation is about providing the very best for our clients and delegates.

“Our partnership with Wilson Vale is only just beginning, but we are confident that their presence on site will make a massive difference to our delegates’ experience and their enjoyment of our venue.”