The experience of dining out has changed quite a lot in the past decade. There are many upcoming trends to now consider which include a wide variety of dietary requirements such as veganism. There is also a higher demand for consumers to experience and unique experience when eating out.
Is it possible for companies to keep up with the increase in new trend demands? Being budget conscious is a more common trait of consumers so companies must factor this in. Retailers of takeaway food boxes Inn Supplies, look into some of the innovative methods a business cane use to start winning the game,
1. Vegan takeover
Since the increase in knowledge on environmental and health benefits of switching to veganism became known, there is an unprecedented in people switching to this dietary preference.Even the biggest names in the industry have caved to demand and introduced non-animal product alternatives, including pasty connoisseurs Greggs, who added a vegan sausage roll into their cabinet of delicacies. A survey found that the number of vegans in the UK had reached 3.5 million in 2018, which is representative of the soar in consciousness towards ethics and the environmental impacts of livestock farming. In fact, vegan fine dining is now commonplace, with establishments such as Simpsons, Birmingham, offering some of the most exquisite vegan dishes. Refined chef Leo Kattou – fresh from a recent appearance on MasterChef: The Professionals, is at the helm of the Michelin–starred venue, where you must call ahead of time to request a glance of the tasting menu. Other chains such as Pret a Manger have also reaped the benefits of capitalising on the vegan boom, by opening versions of their store that only sell vegan alternatives and twists on some of their classic deli options.
2. A meal with a view
Instagram has got everyone trying to snap the best picture of their food first before daring to tuck in.Some of the most popular hashtags include #foodporn which featured in 179.9 million pictures, and #foodgasm which has been tagged 40.7 million times to date. Diners are looking for only the finest, most eclectic aesthetics, and companies have begun to take heed of this. At Duck and Waffle, tower over some of London’s most iconic buildings and enjoy an evening spent nestled in the skyline. The venue is the highest restaurant in London, with 24–hour food service and panoramic views over the city. For a polar opposite experience, book a table at the Alnwick Garden in Northumberland, and dine in a treehouse full of character and folksy vibes. With rope bridges and protruding branches in the floorboards, it is an unparalleled dining experience inspired by nature. If your venue isn’t ‘Insta-worthy’, then you could have difficulties securing your appeal to both new and existing customers. It seems that businesses in the capital have really cottoned on to the value of their visuals, if the gastro-brasserie Sketch is anything to go by. From quirky egg-shaped loos, to the iconic all-white staircases, and the multi-coloured tiles which decorate the curved ceilings, sketch is an Instagrammers’ dream.
3. Pop-up venues
In the UK, pop up venues were on the rise in some of the larger cities. With the success of this there are now venues which are made up of shipping containers you can dine out in.These industrial looking establishments become populated with various food and beverage retailers, providing a unique experience and the perfect Instagram backdrop for customers. Spark: York CIC opened in May 2018, and it features a bar called 4swings, a small unit with 4 hanging swings for customers to sit on while sipping speakeasy inspired cocktail creations. Meanwhile in the capital, head to the uber trendy London suburb of Shoreditch and enjoy a pint in Boxpark, a similar collection of containers serving a whole host of tasty, quick food and plenty of drinks – don’t miss out on the Soft Serve Society for a tasty ice cream on a sunny day! In Newcastle Upon Tyne, the city centre has embraced the opening of Stack in August 2018, coined as a ‘creative social hub’ the multi-functional venue with an astounding Japanese eatery, Sushi Me Rollin’. The area, completed with regular live music and open–mic nights, is somewhere customers can relax with Indian street food and a gin and tonic, while soaking up the lively atmosphere. These venues are home to an array of dining outlets, reflecting the way that the dining sector has acknowledged the increasing demand for consumer choice.
It is clear that the demand for variety and creativity is expected from business when it comes to the public enjoying their food.
